Episode 3

How to Build Confidence as an Entrepreneur

Published on: 8th February, 2024

Episode: How to Build Confidence as an Entrepreneur

Hey everyone! Welcome back to the Creative on the Grind podcast. It's Your Girl Deandra, and I'm back with another episode. Today, let's dive into a topic that I believe many entrepreneurs grapple with – building confidence.

Understanding the Normalcy of Confidence Struggles

It's hard to be confident in your abilities without experience. As an entrepreneur, you have to get out there, get your hands dirty, and mess up to make it work. Lack of self-confidence is completely normal, especially in the early stages of your career.

Overcoming Challenges Unique to Women Entrepreneurs

Research indicates that women often face unique challenges related to confidence, like the fear of being disliked or hesitating to outshine others. It's crucial to recognize and overcome these challenges to foster self-assurance.

Personal Reflections on Confidence Struggles

I've been guilty of holding back due to a lack of confidence. At times, I dimmed my light or withheld my opinions, worrying about how others would perceive me. Over time, I've learned that being bold and confident in decisions, even when they're unpopular, is essential.

The Role of Childhood Programming and Past Experiences

The roots of confidence issues can often be traced back to childhood programming, surroundings, media, and past experiences. Unpacking and understanding these influences can be a crucial step in building self-confidence.

Practical Steps to Build Confidence as an Entrepreneur

Confidence can be practiced and learned. Taking the first step is vital. Over time, as you put in the work and gain experience, your confidence will naturally grow. Trusting yourself and making decisions, even in the face of uncertainty, is key.

Importance of Trusting Your Vision and Taking Initiative

When you get a business idea or vision, trust your gut and take the initiative. No one else will understand your vision the way you do. Trusting yourself is crucial, and even if you stumble, it's part of the journey.

Embracing Challenges and Learning from Mistakes

Entrepreneurship is about challenging yourself and learning from mistakes. Don't be too hard on yourself; practice makes progress. Remember, this is the smallest your audience will ever be, so take this time to make mistakes and learn.

The Transformative Power of Experience and Overcoming Uncertainty

When trying something new, there's always uncertainty. Drawing a parallel to my experience skydiving, the fear leading up to it was immense, but once I let go, it felt freeing. Similarly, in business, overcoming uncertainty is part of the journey.

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Closing Thoughts on Confidence Building

Building confidence as an entrepreneur is a journey. It won't happen overnight, but as you grow, so does your confidence. Don't miss out on the opportunity to share your unique gift with the world. Have faith, trust the process, and know that everything will be okay.

That's all for today's episode. I hope you found encouragement to step out of your comfort zone, practice, and gain the self-assurance needed to succeed. Hit that follow button, stay creative, stay on the grind, and until next time, I'll see you later. Peace.

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About the Podcast

The S.O.F.T. Method Podcast
The S.O.F.T. Method™ Podcast is your sanctuary for self-worth, overflow, feminine embodiment, and trust. Hosted by DeAndra Jalisa, multi-passionate entrepreneur, creative coach, and soft life strategist! This show helps ambitious women unlearn the hustle and embody a softer, more sustainable path to success.

Each episode blends soulful storytelling, emotional empowerment, and practical strategies to help you stop over-functioning and start aligning with what truly feels good in your body, your brand, and your becoming. Whether you're building a business, healing from burnout, or reclaiming your feminine power, you’ll find truth, tenderness, and transformation here.

This isn’t just a podcast, it’s a permission slip to soften into the life you were meant to lead.

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About your host

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DeAndra Crismon


DeAndra Jalisa Crismon is the founder of Party Shop Avenue. A bespoke balloon design company located in Los Angeles, California. DeAndra has been in the event industry for almost 10 years. She was a wedding planner and event designer who wanted to create something unique for the industry.

Which gave birth to Party Shop Avenue in 2017, she started posting her beautiful creations and her designs started to spread the internet like wildfire.

DeAndra has been able to work with some notable brands and influencers throughout her career. Clients like, Guess, Boohoo, Fabletics, Netflix, Fashion Nova, Mastros Franchise, Ispy, Colourpop, Sivan Ayla, Jessi Malay, Shayla Mitchell, Draymond Green, and many more. DeAndra had one of the biggest jobs of her career back in 2018 when she was flown out to New York to showcase her designs with Ipsy for Ispy Creator Day. Not to mention her designs were featured on Good Morning America the same week.

Now DeAndra is still persevering in the industry but is now mentoring aspiring creatives on how to grow successful creative businesses.